Why Tasty Proteins?
Who We Work With?
Our Approach?
Tasty Proteins is an efficient strategy, marketing, and sales resource for meaty, meaningful brands - the ones shaping what we eat, how we produce food, how we live. We’re on top of cultural relevance and where culture’s going next. Welcome to your secret ingredient!
We help food businesses get clear, get seen, and grow. Whether you’re selling direct-to-consumer, into food service, or across retail channels, we can help build your business. Whether you’re launching a new product line or rethinking your position in the market, we’re here for you.
We work with founders and teams who care about great food. That includes ranchers with DTC meat businesses, high-integrity meat CPGs, pasture-based beef brands, aquaculture brands, and more. We’re here for the oyster whisperers, the poultry truth tellers, and the people making tinned fish sexy again. If you’re building a business with integrity, transparency, and flavor, we’d love to help you.
Good food marketing starts with the eater. Poetic or high-minded taglines and messages may sound nice in the conference room - restoring the legacy of meat, mindfully made, ancient nourishment, for the land... Cool, but what’s for dinner? That’s a bit of an exaggeration, but you get it.
Here’s the thing: we need to start with who we’re selling to, not ourselves. If your message needs context, many will skip right past it to the brand that says rich flavor, raised well. This is the inspiration behind Tasty Proteins.
We help you move from the internal mindset of how do we want to be seen? to the external mindset of how do we want our customer to feel?
